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Listen To My Latest Podcast Episode:

5 Questions to Halt Shiny Object Syndrome - Ep #53

 

 I love shiny objects. I love a little glitz, a little sparkle. 

When things become hard (aka every day as an entrepreneur) it’s easy to lose focus and want to move on to the next shiny thing. Yes, THAT NEW THING will become the secret to our success.

False

We both know that pushing through the hard stuff leads to break throughs.

The question is, how do you actually determine if you're getting caught up in shiny object syndrome, or if it's actually an incredible opportunity that you should say yes to that is going to help you further along in your business?

You must have a filtering system to keep a clear head and not get caught up in the marketing hype.

Say no to FOMO and hello to real growth.

I do this with 5 simple, yet powerful questions. So simple, you might laugh. 

But remember, all you need is a good prompt to get your brain and your gut working in sync.

Here’s 5 specific questions to ask yourself when you're going through shiny...

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Unexpected Twist - 4 Secrets to Resiliency - Ep #52

 

Welcome to the Heather Sager Show! Yep, that’s right, new name, same great content & same terrible jokes ;)

Sometimes life serves up unexpected curve balls and you decide how you handle them. Today I’m sharing the WHY behind the podcast name change along with 4 secrets that I use to navigate twists like this in life and business (like a total re-brand in 36 hours).


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4 Confidence Boosting Secrets for Live Streaming - Ep #51

 

I often say that a stage is simply a platform to share your message. In this online world, especially during the pandemic, most have been surprised to learn just how many stages are readily available and are ready to start exploring.

Today we’re talking about live streaming, however the secrets I share are absolutely relevant to pre-recorded video or any other stage that you find yourself speaking.

Before we dive in, if fear of the camera is something that you’re struggling with, grab my Confidence Booster: 5 Hacks to Shake Your Fear & Kickstart Your Confidence. It’s a simple PDF guide to help you press LIVE, plus you’ll also get access to my recommended tech list, including the cameras, tripods, lights, streaming software and other misc tech I share with my clients and students. Grab it here.

Making the decision to start showing up on live stages can often be an emotional decision rooted in FEAR.

What will others think of me?

What if I make a...

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How to Integrate Speaking with Digital Courses or Products - Ep #50

 

Imagine this:

It’s 2 weeks after you delivered your best presentation at a virtual summit. The high of the event is wearing off and you check your Kajabi dashboard to see your sales numbers.

You’re greeted with the stark realization that all the energy and time you put into your talk created ZERO real leads into your business.

You don’t understand. 

What happened?

You were charming, made them laugh, delivered some of your BEST tips.

Yet, barely anyone signed up for that freebie and those who DID aren’t converting into customers.

Sadly, I see this happen every day.

Passionate business owners muster up the courage to put themselves out there, just to be met with disappointment that their energy and effort isn’t paying off.

They know that a strong online marketing strategy should include a visibility plan. Theoretically, when you show up on podcasts or speak on virtual stages and get more eyes on your business, the revenue will...

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The Power of Simple Launching with Liz Wilcox - Ep #49

 

Sometimes the best piece of business advice we need is simple.

Literally. That’s the advice: BE SIMPLE.

We have a tendency to over complicate things and unintentionally overwhelm a project before it ever sees the glow of a screen, especially in the online marketing world.

And if you keep finding yourself stuck writing to your email list or getting an offer out into the world, this episode of Finding Your It Factor is for you.

Meet Liz Wilcox, a serial entrepreneur who specializes in email marketing. She helps freelancers and professionals alike package up their magic and turn it into emails that convert. 

While she's always been a freelancer, she found her way to the online space and fell in love with doing her own thing. Today, Liz teaches people how to build online relationships and make sales through email marketing. 

 Let me share with you a bit more of the Liz I know and why you want to hear our conversation.

 I met Liz in a mastermind and...

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Listening, Learning & Acting in the Way of a Change-maker with Erica Courdae - Ep #48

 

We talk a lot about speaking around here.

Crafting your talk, building an audience, connecting with an audience, speaking from live stages, live streams, cameras… the list goes on. 

It’s clear (at least I hope) that I’m passionate about helping online entrepreneurs use their voices to make a meaningful impact.

I had a lightbulb moment last month after a discussion with diversity, equity and inclusion (DEI) consultant Erica Courdae, when I realized that I needed to better define the word “audience” when talking about speaking.

When picturing an audience, you most likely imagine a one-sided conversation. A microphone, maybe even a podium or a camera, separating us (the speaker) from them (the crowd). 

Us and them.

This separation happens beyond the stage. 

And while it’s true that one way conversations are at times necessary in business and life, today I want you to consider shifting away from one sided conversations to...

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How I’ve structured my online business to replace my six figure salary (and thrive during quarantine) - Ep #47

 

It’s the “can I pick your brain” topic I get most.

It typically comes from someone looking to leave their 9-5 or take their business online. They want to know, how does this whole online business thing work? How did I do it? How could they do something similar?

Today I’m pulling back the curtain to share with you how I've structured my online business and how it's evolved over the last two years because just 18 months ago I was still working in corporate full time.

I’m a firm believer that when you have a clear pathway (ie menu of services) for how people work with you through different revenue streams, you make business easier on yourself and for others to work with you. 

Inside this episode, I’ll share my 4 primary revenue streams:

  1. Paid Speaking
  2. 1:1 Coaching
  3. Group Coaching 
  4. Digital Courses & Workshops

Episode Highlights:

Importance of having a strong business framework

(06:21) When you have a really clear pathway, like...

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Why You Should Break Up with Your Phone - Ep #46

 

It’s the dirty little secret we don’t talk about in online business.

We sneak it into the bathroom, hide under our sheets, or in the pantry pretending to find the kids snacks... 

glued to our smartphones, “working”.

We have online businesses to run, so we have to be online, right?

A quick pop onto Facebook to check replies for that last post.

Then over to Instagram to see if any non-bots answered our question sticker (still nope).

Each grab of the phone starts the involuntarily, yet obligatory app circle:

Check mail

All 3 accounts.

Open Instagram 

DMs. Stories. Feed.

Jump to Facebook

Notifications. Groups. Feed. .

Back to Insta.

Why am I here?

Maybe a little Slack, Vox + Marco Polo?

24 minutes later you have no clue what you just did for “work”.

Cut the crap, we can’t intelligently call this work.

For me, it became more of an escape.

From what? I do not know.

To where? Also not entirely sure.

Our smartphones take us to...

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More Than #Selfcare: Create Capacity for Your Success - Ep#45

 

I believe that the secret to finding and rocking your IT FACTOR stems from the inner work we do on ourselves. 

When you’re clear on who you are and continually strive to become the best version of yourself, the law of attraction kicks in and others are drawn to you like a magnet.

If you’re a fan of personal development like me, listening to podcasts, books and taking online courses, you’ve most likely experienced the high that comes when you get inspired to dream and hope.

You’ve also most likely experienced the overflow of information, drinking from the fire hose of inspirational how-tos, chasing the next motivational hit, never stopping long enough to allow information to transform into knowledge.

Today I’m challenging you to consider the level of intentionality you place on your learning: are you growing in the right areas?

And secondly, do you have the capacity for the information you consume to become knowledge? Are you giving...

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Make Fear Your Homeboy with Judi Holler - Ep #44

 

Sometimes fear is obvious: fear of heights, public speaking, spiders.  

Sometimes fear is complicated: fear of success, loss, failure. 

Sometimes we don’t even realize that fear is even present, but masked as something else: impostor syndrome, procrastination, doubt.

When it comes to chasing big goals you can count on FEAR being present (or acknowledge that your goals aren’t big enough).

But how do we embrace this fear, listen to it and use it as fuel to accomplish our dreams? Enter this week’s guest, the #FearBoss Queen herself, Judi Holler

Judi’s a professional keynote speaker and creative CEO. A professionally trained improviser and alumni of the Second City Training Center’s Conservatory in Chicago, Judi just celebrated the one year birthday of her best selling book, Fear is My Homeboy.

This just might be my favorite interview I’ve ever done, partly because Judi’s energy is so electrifying, but also...

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