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Listen To My Latest Podcast Episode:

Gut Check Your "Should Do" List - Ep #95

In today's #mondaymotivator  we're going to explore a word that I see a lot in the online business space and hear so many business owners use (guilty here too), "should.." 

Listen in for why I recommend you take a closer look at what you “should” be doing in your life and business. 

Key Takeaways
  • Shoulds come from external modeling or an expectation of someone else.
  • Should often sit in our to do list without a lot of forward movement, but carry a whole lot of guilt.
  • You are the business owner and you need to take ownership for the strategies and actions that you apply (don’t rely on other experts or leaders to lay out your path telling you what you “should” do.
  • Get real with yourself (empower yourself!) Make the conscious choice to either do something or you don't. Get the “shoulds” out there - it just doesn't serve you. 

LISTEN to the AUDIO of this episode:
 

>>> Are you an online entrepreneur...

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The Truth About Entrepreneurs Who “Serve” - Ep #93

Whether you're trying to generate leads or looking for ways to expand your business to new horizons, reciprocity is a beautiful and perfect tool when used in the right manner. The key is to be clear with your intentions and adjust how you approach things without expectations. 

Today’s #mondaymotivator challenges you to allow yourself to just be free of the outcomes and just focus on being helpful. You won’t always get something tangible in return but you will strengthen the relationships that matter most for your business’s growth to succeed.

Subscribe to Heather’s YouTube Channel here.

 


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HEY! Are you an online entrepreneur ready to nail your message on podcasts, live streams and other virtual stages? Join me on my FREE training: How to Fill Your Programs Through Speaking WITHOUT Needing a Big Audience or Second Guessing What You Say

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Create vs Consume on Instagram with Tyler J McCall - Ep #92

I recently had a virtual chat with Tyler McCall on Facebook live, and loved the conversation so much I wanted to share it with you here. He shares how to think about your Instagram account a little bit differently making sure you're putting in the right time and energy into this.

If you’re ready to level up on the ‘gram (or you’re feeling a little IG fatigue) this episode is for you. 

In this episode we’ll dive into…

  • stepping into the role of a creator versus a consumer
  • how do you use Instagram with intention to grow your online business
  • what do you do when you're feeling a little meh with Instagram and how do you fall back in love with using the platform
  • strategies to make Instagram work for your business (with a lot less work)

 

Subscribe to Heather’s YouTube Channel here.

LISTEN to the AUDIO of this episode:

 

 Episode Highlights

In going through Instagram rut 

(9:12) Getting into the rut comes through...

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3 Enhancements I've made to my online program that you should steal - Ep #90

Is there a right or wrong way to structure an online program? Most the ideas business owners come up with are based on what other people have done… and many of them are the same strategies on rinse and repeat. 

Today I’m sharing with you exactly how (and WHY) I’ve structured my six-figure program with three unique engagement strategies that you can leverage for your own business.

In this episode we’ll dive into…

  • structural changes I made to my program and how it evolved
  • knowing when to offer one-one-one as a bonus inside your course / program
  • three enhancements I added to my program (plus some tips on how you can make these as part of your own course /program)
  • recommended tools

 


Episode Highlights

Speak Up to Level Up (SULU) Evolution (to give you some context around structural changes I made)

 
SULU as a group coaching program

When we first launched SULU, we launched it as a group coaching program. It was 10 weeks long but we just...

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What's It REALLY like to Write (and Release) a Book with Tina Tower - Ep #88

Is one of your goals to write a book?  Listen closely: 

Writing a book is going to be hard no matter what, so you've got to be committed to doing it. 

Not only do you have to WRITE, you also have to figure out publishing and marketing.

If I’m being super honest, not knowing what I don’t know is what’s kept my dream of writing a book as just that-- a dream, not a goal.

So when I got a ping from business strategy coach and mentor, Tina Tower, asking if I’d be interested in chatting about the real and raw experience of book writing with my audience, I jumped at the chance to ask her ALL THE QUESTIONS. 

Tina (who’s company coincidently built my very first Kajabi website) released her first book in 2019 and has a second one coming out this mid-year. In this episode, you’ll get an inside look at Tina’s book writing journey as she shares the unglamorous process you can expect as well as tips to help you with your book writing...

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3 Reasons Why Those Guest Appearances Aren't Getting You New Leads - Ep #86

What do you do when podcast interviews and other visibility efforts just aren’t driving leads?

You might wonder if you’re doing something wrong, or wonder if all that time and energy is actually paying off?  Maybe you’ve considered that podcasting or being a guest on other platforms doesn't work for your business...

Today, I answer these questions head on and share the three specific reasons that I see business owners get stuck and share the shifts to approach visibility and guess speaking in a way that actually drives results for your business. 

In this episode we’ll dive into…

  • The top visibility missteps that derail your visibility efforts driving leads
  • actionable tips to implement to be more magnetic with your voice online
  • real-life scenarios/examples so you can put this into practice for your business

Subscribe to Heather’s YouTube Channel here.

 

LISTEN to the AUDIO of this episode:

 

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How to Create Trust by Setting and Communicating your Boundaries - Ep #82

The term “boundaries” has become common vernacular in the entrepreneurial world, but its meaning and implementation often get muddy. “Boundaries” are often declared at a breaking point of resentment and frustration when client communication steamrolls the schedule for far too long, resulting in a highly uncomfortable (and often avoided) conversation.

In today's episode, you’ll learn how to have this conversation confidently. We’ll discuss not only how to set boundaries that work for your life and business (and why you should have them in place), but more importantly how to communicate them in a way that builds client trust.

In this episode, we'll dive into...

  • what are boundaries and why we need to set them
  • how to be explicitly clear with your boundaries
  • how to be a stronger leader and communicate your boundaries in a way that influences other people for good
  • how to reinforce your boundaries in a proactive and positive way
  • real-life...
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How Improving Her Speaking Helped this Realtor Better Serve with Her Clients with Paige Schulte - Ep #81

I'm joined this week by a real estate specialist, entrepreneur, podcast host and Speak Up to Level Up member, Paige Schulte. In this conversation she shares her unique perspective for how speaking has played out in both business to business (B2B) and business to consumer (B2C) worlds.

We also talk around how speaking can help be an accelerant for your business not only to get exposure but more so how can we be more intentional around all of the micro opportunities that are around us every day whether it's in a service-based business or a coaching business and looking for the opportunities to practice and get more confident.

In this episode we dive into...

  • The importance of practicing and using stronger language on Instagram stories and live streams
  • What happens when you approach one-on-one meetings and sales presentations like mini speeches
  • How to leveraging Clubhouse to test the waters in speaking and position yourself as an expert
  • Managing filler words, boundaries… and so...
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3 Questions to Ask Before Seeking Media Opportunities for Your Business - Ep #80

Before jumping on the PR/Media blitz train that promises piles of leads, exposure and the coveted “AS SEEN ON” section for your website, slow down and set your strategy.  In this episode, I’m sharing 3 essential questions to consider BEFORE chasing media opportunities.

Ensure the energy and effort you're putting into growing your online business is pointed at the things that matter to you and will get you the results you’re after. So if you have ever asked the question: do I really need those “as seen on” logos on my website? Or “does being featured on TV or publications actually drive sales?”, this episode is for you.

Subscribe to Heather’s YouTube Channel here.

 

HEY! Are you an online entrepreneur ready to nail your message on podcasts, live streams and other virtual stages? Join me on my FREE training: How to Fill Your Programs Through Speaking WITHOUT Needing a Big Audience or Second Guessing What You Say

 ...

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Do you need a biz bestie? The Power of Peer Masterminds - Ep #77

Grab a cup of coffee and get ready for chat with your new #bizbesties.  I’m joined today by two of my favorite women on the planet to talk about how building quality friendships online has been LIFE during this last year (hello social distancing zoom world). Our friendship turned into an organic mastermind which has fueled our creativity and business performance. 

They say your network determines your net worth (or something like that). We say, find your people who bring LIGHT into your world, keep you motivated and make you pee your pants laughing. The rest will just work out.

Meet Melanie Dyann Howe and Krystal Proffitt (which you may remember from episodes 36 and 34).

We created a pseudo peer mastermind in a very organic way that’s turned out to be an amazing business resource and today we’re sharing a casual conversation about making friends online with unsolicited advice and tips to help YOU create your crew of besties.

 
EPISODE HIGHLIGHTS
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