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Courage & Confidence: How Kristine Richer Built Her Business Under the Stars - Ep #184

Putting the work upfront allowed this guest to create a business that fueled her passion.

Meet my friend, mastermind buddy and award-winning photographer, Kristine Richer. 

She made the leap to full time online teaching in 2020 and has now taught thousands of students how to create stunning images of the Milky Way. The one in the sky, not the candy bar ;)

 In this episode, Kristine shares how she hustled through her twenties to establish her career to now running a business that literally fuels her creative gifts.

I think you’ll find this to be a truly inspiring episode, so let’s jump in!

In this episode, Kristine shares:

  • How she develop her expertise and why did she  pivot into online business
  • Doing launches in her business and innovating this (if you hate live launching—you gotta listen to what she said!)
  • Putting in the hard work to create the life and the business that she wanted—discover Kristine’s secret recipe for what she...
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Curiosity, Pivoting & The Pep Talk You Didn’t Know You Needed with Ellen Yin - Ep #182

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Evolution is a natural part of our lives, and our entrepreneurship is no exception. Building a brand is a process of iterationand today’s guest, founder & host of Cubicle to CEO® Ellen Yin, has much to say on the matter.

Ditching her 9 to 5, with zero back up plan, she’s been making things work swimmingly ever since. But was it profitable from the get go? How many times did she pivot? What were the skills that helped her breakthrough to her next level?

Tune in and get ready to be inspired by her story of courageously creating her own path through curiosity, tenacity and bold moves. 

This episode is EVERYTHING you needed to hear today, packed with beautiful insights and valuable tip, so let’s jump to it.

In this episode, Ellen shares:

  • How she has evolved and pivoted her business (more than once) and the lessons she’s learned along the way
  • The childhood trait she still uses as an...
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Steal 4 Pro Secrets from My Conversion Copywriter, Sara Vartanian - Ep #177

When you think of writing copy for your launch or your newsletter, how does it feel? Light and east? Fun? Heavy and total chore?

How how do you feel when you sit down to write promotional emails or *gulp* a sales page?

 Whether or not you signed up to “be a writer” when you started your business, the truth is that clearly communicating your ideas through great copy is a requirement.

Between newsletters, blog posts, video descriptions, captions, lead magnets, promotional emails, sales and check out pages  (those last 3 are the money makers btw)  writing is part of building an online brand.

But what if you don’t consider yourself a great writer? 

What if you struggle to come up with ideas or “get into flow” when you sit down to type? 

And even if you can write great content, what if persuasive selling in copy seems like an unsolvable rubik’s cube? 

Today's episode will help you step into the role of writer and become...

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Make Better First Impressions Through Your Style with Kristina Pernfors - Ep #173

As an online entrepreneur, we are often the face of our companies. Everything about us speaks, from the way we groom ourselves to the way that we physically show up AKA our appearance—all these things matter. It is an extension and enhancement of our brand which sends a message to our prospects and our audience (whether we like it or not!)

But the question is, are you happy with the message that's being shared? And if you're not feeling extremely confident where you're not getting the reception that you desire and not attracting the quality clients you're after, this might be an area that you really can step up in your game. 

Today's guest, Kristina Pernforns, an Image and Interior style specialist is going to help you understand exactly how your personal style reflects how you want to be seen. And if you want to build trust and credibility with your audience, you have to look the part.

This is one of my favorite interviews I've done in quite a while and I’m sure...

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Let's Talk Money: Confidently Handling Your Business Financials with my CFO, Serena Shoup - Ep #172

Whether you’re just getting started as a business owner or you’ve been at it for years, it’s essential to have a firm grasp and a complete understanding of your business financials. 

Part of being confident in your brand is also understanding your finances—and there’s no one I trust more when it comes to this than my CFO, Serena Shoup.

I ask Serena, who you might remember from episode 140, has graciously taken the mic while I rest and recover my voice.

Serena is a founding member from our program, The Speaker Society. She is a CPA who runs  a virtual bookkeeping business dedicated to helping course creators and online experts manage their cash and make informed decisions based on their numbers when it comes to launching, growing, and scaling.

This episode is short and sweet but is filled with tangible tips that will help you become more profit conscious and be more comfortable around your money.  

I hope you enjoy this special...

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Let's Talk About Stage Performance, Storytelling & All Things Speaking with Mike Ganino - Ep #163

This week you’re getting TWO speaking coaches in one episode! For the first time EVER on the show, I’m sharing my mic with my “competitor” to bring you the most amazing conversation on all things speaking, storytelling and the five stage languages YOU must master to become magnetic on stage.

You’re going to be obsessed with today’s guest: speaking coach, storytelling and communication expert— Mike Ganino.  So whether you're a first time-speaker or a seasoned speaker, this episode is going to make you laugh… and take ALL the notes. I’m advance— you’re so welcome ;)

 

Episode Highlights:

  • The ‘unexpected, but now it totally makes sense’ journey on how Mike became a speaking coach
  • Discover this big contributor to boring talks (and how to fix it) 
  • How to balance stories and facts in your content
  • The recipe for more powerful stories 
  • The Five Stage Languages to master to be more memorable...
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Optimizing Your Launches with Copywriter Nicola Moors - Ep #153

You are going to LOVE today’s conversation! I sat down with journalist-turned-copywriter Nicola Moors for a fascinating and insightful chat about all things copy and launching.

We dig into how copywriting is a DATA driven process (which surprised me because I think of writing as a creative thing). 

Writing copy that converts was one of the most intimidating tasks in my business when I started marketing digital programs and I immediately wanted to outsource… maybe that’s you too? 

If so,  you might be surprised by Nicola’s recommendation. She helps coaches and course creators have profitable launches fuelled by data and research. Her data-approach to messaging and funnels has won her clients above-industry-average results.

 

In this episode, we dig into…

  • The things you should consider before hiring a copywriter in your business
  • The importance of knowing your numbers (and why a lot of people would shy away from that)
  • The real...
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How a Phone Call Changed Everything: Building a 8 Figure Business with James Wedmore - Ep #151

In this week's episode, I asked my Business Coach, James Wedmore, to share the real behind-the-scenes stories of building an 8 figure online business.

James has been teaching ambitious online entrepreneurs how to skyrocket their businesses for the past 15 years—and doing it himself for even longer (you’ll hear how he really got started in business inside the interview) 

We explore parts of James’s story that he rarely talks about publicly, geek out of communication and how to show up more effectively as an online brand, plus dig into…

  • The bomb he dropped in the first 30 seconds of the interview that SHOCKED me about his past
  • A specific, tactical activity you can do TODAY to kickstart your breakthrough
  • Why we should stop referencing impostor syndrome (and how to view it instead)
  • The two core things all entrepreneurs need beyond strategy 
  • The #1 mistake business owners make that keep them on the content creation hamster wheel (and how to fix it)!
...
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What It Really Takes to Work Less and Earn More [Episode Takeover with James Wedmore] - Ep #149

This is a special episode takeover by my business coach, James Wedmore. Check out The Mind Your Business Podcast with James Wedmore

We’ve been conditioned to believe that the more we work, the more we earn. And often we use "busy" as a badge of honor – we equate success with working more hours and how hard we put effort into our work.

But I bet, there’s not a single person in the world who wouldn’t like to work less and make more money at the same time. And maybe like me, you probably started your business because you wanted to have ownership and control of how you spent your time. You do not have this dream to be chained to your desk all the time and work ridiculous hours.

So what does it really take to GROW YOUR INCOME and INCREASE YOUR RESULTS while actually WORKING LESS? And Is it really possible?

Listen to today’s episode – it’s a podcast takeover with my business coach, James Wedmore. He shares with us what it really takes to build a...

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Unlock More Creativity, Productivity & Magnetism by Working WITH Your Cycle with Renae Fieck - Ep #143

This is part 2 of 3 from a series all about health and showing up at your best for your business. Check out episode 142 How to Wake Up Well Rested & Have More Energy to Show Up in Your Business with Tanessa Shears.

Have you ever felt super motivated to create a plan for your business, but a week later when it’s time to do the work you ghost on your scheduled lives, abandon your content batching blocks and end up in front of Netflix with all the snacks?

It’s confusing because sometimes you’re on FIRE and in flow, then the crash of the entrepreneurial roller coaster has you questioning EVERYTHING.

We feel these highs and lows. And you might be thinking this is just all part of our journey as an entrepreneur.

But when was the last time you really questioned that and leaned into what feels right for you?

And what if I tell you that this is just how your body is intended to run naturally and that your cycle is playing a big part of it.

Today episode will help...

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