Meet April Beach, one of the OG lifestyle entrepreneurs who excel with helping business owners nail their signature method. In today’s episode we cover the difference between methods and frameworks, how having a solid offer is critical BEFORE adding speaking to your biz, plus her new fav platform - Clubhouse (specifically how to leverage its unique benefits in your business).

Episode Summary

• It all starts with your signature method and your signature offer. Everything stems from there. It is the beginning of huge things that have to be done.
• Having your signature offer is not something that just makes you better. It's something that stops the bleeding.
• All the marketing that you do, don’t mean anything unless you have the foundation of what you want to be known for built, which starts with your method and your framework, which then goes into your signature offer.
• Without a signature offer and a signature framework or method, you're never going to be able...

Thinking about leveraging a virtual assistant to help you with the pitching process, but unsure what (or how) to delegate without having to redo the work yourself? It is possible to entrust this process to a VA or member of your team without a big PR budget or relying on generic templates that will go straight to the trash bin.

In part 2 of this two episode series (see episode 73 for part 1 filled with tangible strategies) you’ll learn from Emily Reagan, a self-proclaimed jill-of-all trades when it comes to digital marketing and techie skills (and gal behind many of my virtual stages booked in 2020). 

Emily shares 7 ways to involve a VA and personalize the pitching process to get more YESes with less overwhelm. Learn how to delegate the actual writing of a pitch, the admin work of the process you might not even be aware of (but could suck up your precious time), and how to finally get yourself organized on the back end of pitching and which tasks you should keep as your...

Do you ever fan girl over another business owner and ask... HOW THE HECK DO THEY DO THAT? And secretly, or maybe not so secretly wish — that you could get a backstage pass to what tools or tricks they use in their business to create their work?

Well, today you’re in luck because I’m sharing with you my power tools. These are the 10 techy tools that I use daily in my business… and I think they’re going to love them.

**Disclaimer: Some of the following links are affiliate links. These come at no additional charge to you, but allow me to receive a payment or an incentive if you make a purchase through one of them**

Temi

Quick & Easy Transcription

I use transcription to get the ideas out of my head through my mouth and on to paper. Temi creates the transcript so I can move forward with my content.

This advanced speech recognition software takes speech to text in five minutes with 85% accuracy. Submit your audio or video file to Temi, review your...

It’s hard enough to remember the information you want to share with an audience, so when you add in remembering to take pauses, making eye contact, and being aware of your tone.. It is SO much!

The last thing you’re thinking about is how much you should move your feet. In the back of your mind you remember a comment from your college professor telling you not to stand there like a stump. But what rarely think about the other end of the spectrum…

Walking or moving too much during a presentation can become a distraction.

So which is it? Do we move, or do we not?

The answer is YES.

You should move. And you should stay still. A mixture of BOTH is needed to keep your audience engaged.

And in this week’s Spark Your Presentation Skills show, I walk you through 3 mistakes presenters make when it comes to this movement, and more importantly, how to fix them.

This intentional movement will help you appear even more confident with your audience, so you can focus on...

Hand gestures should not be something that you put on auto-pilot. If they are well practiced, they will never come across rehearsed… and they’ll pack a big punch to make your words sing.

Before jumping into my 7 go-to moves, be sure to cover your bases with the 3 Fundamentals for Effective Hand Gestures,

Mini Training: 7 Power Gestures (plus a bonus hack)

1. Show contrast using opposite hands.
2. Demonstrate lists or numbers on your fingers.
3. Show big versus small, literally.
4. Make a circle to emphasize repetition
5. Touch your heart for emotion and your head for logic.
6. Face palms down to be firm or absolute. It indicates power.
7. Open palms up to create a sense of community and welcoming.

BONUS: If you are feeling unsure, or super uncomfortable, give yourself some instant security by holding a clicker, microphone or pen in one hand.

Jazz hands aren’t going to cut it. Hand gestures must be compelling and strategic to make an impact, not a distraction.

Note: This is a part of my Delivery Skills series on the Delivery Core Four (if you missed it read it here).

Today, we’re tackling a topic that poor Ricky Bobby just couldn’t figure out… what DO you do with your hands?

And while it was pretty funny for him to look like a fool, I’m certain that you have a different vision for your next presentation.

It can be a little overwhelming to consider that your have to plan not only amazing, compelling content, you also have to practice your words, how you say them… and think about what your hands are doing while you speak! Yikes!

Hands tend to be used haphazardly in communication. This is an absolute shame because using your hands strategically can help your audience better understand your words, it can build stronger trust and makes your message more...

In this week’s episode of Spark Your Presentation Skills (weekly Facebook Live show), we’re covering a lot of ground when it comes to vocal delivery. I’m hitting on the 3 vocal mistakes that presenters make and more importantly, how to fix them.

Communication skills haven’t always come naturally to me. In fact, I struggled immensely in my early twenties because of my hearing loss– though at the time, I didn’t realize that was the issue. I share a little more about it in today’s episode, as well as get a little excited (*ahem* heated) when I share with you the number one way to improve your communication effectiveness.

Delivery Skills Part 2: The 5 Ps of Vocal Delivery

In part one of our series, I Introduced the Delivery Core Four (if you missed it read it here). These are the four critical components of communication outside of the words that we use: Intonation, Facial Expressions, Hand Gestures & Movement.

This week we are focusing on Delivery Core Four #1 — our voices, the primary instrument used to convey our core message to an audience. And just like a instrument, we must learn to use it (that is if we want to be musician… err, I mean, communicator). To kick off this topic, I’ve created a short introduction video below… take a look.

Your voice is an instrument to share your ideas, experiences and emotions with others, so you better make sure it’s in tune.

@theheathersager

Through delivering hundreds of presentations to audiences, big and small, I’ve learned that that when it comes to using your voice, there are...

When it comes to presenting, your words matter, but how you deliver them matters more.

What separates good from exceptional speakers is quite simple. It’s all in their message delivery.

As the youngest of 6 kids, whenever I was in trouble I’d hear my mom cycle through 5 other names (and sometimes the animals too) before getting to mine. And when she did, I knew I was done for… just from the way she said my name.

I’m sure you remember that tone well.

It’s a lesson from our childhood that is commonly used now in our daily lives: it’s not what you say, it’s how you say it.

When explaining this concept to others, one of my favorite videos to showcase is this State Farm commercial from 2016. In 30 seconds, it shows us just how true this saying is.

Same Script. Two completely different storylines.

When it comes to communication, what you say matters, but how you say it matters even more.

This was shown to be true through...