Listen To My Latest Podcast Episode:

Zafira Rajan: Bringing Personality Through Your Voice (even if you're an introvert)

Listen To My Latest Podcast Episode: Zafira Rajan: Bringing Personality Through Your Voice (even if you're an introvert)

Let your voice become your best brand asset. 

If you want your audience to connect with your marketing, they have to connect with YOU. It's not the email funnels, fancy copy or social media strategy, your brand comes to life when you show up on camera and in person.

And if you don't deliver your message with confidence, authenticity and inspiration, your dream client won't follow (and most certainly won't buy from) you.

Welcome to The Heather Sager Show, where I teach you how to step into the role of an influential speaker so you become a known authority in your niche and grow your online business.

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It’s one thing to write words, another thing to speak them. As you’re building your brand online, it's important to bring your personality to BOTH.

Today’s guest, strategic launch copywriter Zafira Rajan will help you get comfortable bringing your uniqueness (and weirdness) into your brand voice.
This conversation is a must-listen if you want to authentically connect with your audience and get comfortable sharing more of your personality (even if you’re an introvert).

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Have you noticed how the mentors you follow online seem to have this magnetic pull? That podcaster in your ears has become a trusted biz bestie that you rely on each week, you find yourself saying the phrases of your fav business coach, you jump at the chance (or at least pay attention) when you see that they’re speaking at an upcoming virtual summit even if you’ve heard them speak many times.

Today I’m going to share with you 3 distinct behaviors adopted by the highly recognizable, profitable and established personal brands online-- specifically related to how they SPEAK.

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There's a shift happening in the online business space as consumers are becoming increasingly turned off by overt selling tactics. So how can entrepreneurs adapt to the new way of selling online? This is a question that today's guest and Sales Enablement Strategist, Luis Báez will answer (plus a whole lot more).

We focus much of our conversation on the innovative tool (and my new obsession), VideoAsk, where you can “interact face-to-face with your audience & build stronger business relationships”.

 

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What the heck is 75 Hard? Why did 2 moms + business owners with already busy schedules commit to making their lives intentionally harder? And what happened when we followed the program for 75 intense days?

This episode is for those feeling the need for a kick in the pants. Maybe you’ve been in a rut or are just craving a level up with your habits, health, productivity or mental resilience. I recently sat down with my friend, Frannie Wilson, co-founder of Ampersand Studios to talk about our individual experiences completing the 75 Hard challenge. 

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If you're feeling burned out (or super intimidated) with live webinars and are looking for a way to engage with your audience and launch your program to a group of engaged and excited buyers, listen in to my conversation with challenge pro, Zach Spuckler.

A 6-year online marketing veteran, who's generated over a million dollars from a launch-based business, he's been featured on top podcasts like EO Fire, The Online Marketing Made Easy Podcast, The Mind Your Business Podcast, and The Art of Paid Traffic Podcast. And today, Zach is sharing his insights with you.

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Do you find yourself wondering if what you're putting out online is working? Are you constantly searching for the next course or swipe to figure out the right phrasing to click with your ideal customer, but are starting to feel frustrated. You know your messaging is off, but not entirely sure why or how to fix it.

Today we’re going to dive into one of the top messaging mistakes that I see so many entrepreneurs making and more importantly, how to correct it.

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Putting yourself out there can feel HARD. And being completely real, BOLD and opinionated? It can be terrifying (what will people think?!). So while many say they WANT to stand out, they choose instead to blend in. But not today’s guest.

I wanted episode 100 to be special, so I sat down with the incredible Jill Stanton of Screw the Nine to Five for a real talk convo about life, business, being a mom and making noise. 

 

 

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I just wrapped up the 75 Hard Challenge where I fully committed to my health, growth and development for the last 75 days. And I've gotten lots of questions around, how do you do all these things and still show up consistently?

Join me today on my morning walk as I share a quick real conversation around the idea of letting go of this vision of needing to get everything perfect and just go get things done to move your business and life forward.

 

 

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You've most likely heard of the concept of batching (doing similar tasks together to free up time) and love the idea. For most content creators who come from corporate, teaching or other professions, what made them a "success" in those environments won't create the flexibility and freedom you seek as a business owner.

Enter my productivity obsessed guest today, Cara Harvey of A Purpose Driven Mom. In this episode we talk all things productivity for online entrepreneurs from making that mental shift in how we work, our take on hustle (which might surprise you), how to be intentional with your planning, content batching and overall time management to free you up for what matters most.

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Join me on my morning walk for a special edition of the Monday Motivator episode all about CONFIDENCE (chirping birds included). 

When most people come to work with me, one of their top goals is to grow their confidence. The challenge is, how do you grow such an intangible feeling? Today I give you a recipe to follow. 

 

 

 

 

 

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Leadership is defined simply as influence (John C Maxwell). If you want other people to look to you as an authority and listen to your message, you have to step up and be a leader for other people.

This week I’m sharing with you my interview on the Intentional Optimists Podcast where I share my experience leading teams for the last decade to help you show up as a leader for your audience. 

 

 

 

 

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In today's #mondaymotivator  we're going to explore a word that I see a lot in the online business space and hear so many business owners use (guilty here too), "should.." 

Listen in for why I recommend you take a closer look at what you “should” be doing in your life and business. 

 

 

 

 

 

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Video is a great way to connect authentically with your audience. And when you put a little effort into the quality of your videos (think set, lighting & audio), you raise the bar for your brand. But what if you don’t have a big budget for nice equipment, or have limited tech chops when it comes to editing?

Enter this week’s guest, Michael Moore, who will break down the tech stuff and help you get started with video using just your phone. In this conversation, Michael shares how to create professional-looking videos from your phone without expensive gear or complicated software. 

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Whether you're trying to generate leads or looking for ways to expand your business to new horizons, reciprocity is a beautiful and perfect tool when used in the right manner. The key is to be clear with your intentions and adjust how you approach things without expectations. 

Today’s #mondaymotivator challenges you to allow yourself to just be free of the outcomes and just focus on being helpful. You won’t always get something tangible in return but you will strengthen the relationships that matter most for your business’s growth to succeed.

 

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I recently had a virtual chat with Tyler McCall on Facebook live, and loved the conversation so much I wanted to share it with you here. He shares how to think about your Instagram account a little bit differently making sure you're putting in the right time and energy into this.

If you’re ready to level up on the ‘gram (or you’re feeling a little IG fatigue) this episode is for you.

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Entrepreneurs are often self-proclaimed high achievers. There’s this hunger to  want to improve and level up. But if we’re not keeping a close eye on our personal and professional goals, we can find ourselves drifting.

Today’s #mondaymotivator is designed to help you own where you’re drifting with grace and take action in the direction your desire. 

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Is there a right or wrong way to structure an online program? Most the ideas business owners come up with are based on what other people have done… and many of them are the same strategies to rinse and repeat.

Today I’m sharing with you exactly how (and WHY) I’ve structured my six figure program with three unique engagement strategies that you can leverage for your own business.

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If you struggle with perfectionism and it's stopping you from taking action, today's episode of Monday Motivator is especially for you. 

I want to inspire and challenge you to not allow perfectionism paralyze you but instead choose to be a little bit more authentic, a little bit braver. So take off your shield, let go of the high expectation from yourself and just start showing up imperfectly as you begin your journey to become more visible in your business and share your message with more people.

 

 

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Publishing a book is no joke! Not only do you have to WRITE, you also have to figure out publishing and marketing. And if you’re like many content creators, you probably have “write a book” on your dream board.

Today I’m sitting down with business strategy coach and mentor, Tina Tower, to talk about the real and raw experience of book writing. The insights and strategies you'll learn in this interview will prepare and fire you up to write your own book and not to let those pesky voices of doubt hold you back doing the thing you want to do.

 

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A little bit of fear is a good thing. It's the price of admission for having bigger dreams and ambition to go chase things. The topic I want to cover today for this week's Monday Motivator is around the concept of fear and our relationship with this. How are we embracing fear versus how are we pushing it away?

I want to encourage and challenge you to dream bigger and put yourself a little bit as you roll into this week and when fear arrives, instead of letting it discourage you, allow that fear to fuel you on the right path. Chances are where you get uncomfortable, it's probably pointing towards something that's good.

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What do you do when podcast interviews and other visibility efforts just aren’t driving leads? You might wonder if you’re doing something wrong, or wonder if all that time and energy is actually paying off? Maybe you’ve considered that podcasting or being a guest on other platforms doesn't work for your business...

Today, I answer these questions head on and share the three specific reasons that I see business owners get stuck and share the shifts to approach visibility and guess speaking in a way that actually drives results for your business.

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This week's Monday Motivator we're going to continue the conversation about energy and talk about funding and managing your Energy Bank Account. 

All of us have them — most are depleted. Tune in for insights to help you become more aware and keep track of your energy level to re-center so that you can perform at your best and step into a thought leader in your industry.

 

 

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Today we talk about how to get re-inspired and fully commit to your goals (especially after this last year). You'll hear from my Speak Up to Level Up member Chant'l Martin, a vision board coach and instructor.

In this episode we dive into specific steps to help you create a vision board, unexpected tips to maximize your vision board effectiveness and what to do once you've created this. Listen in to learn how to create a vision board that actually works and can help you stay motivated and in action.

 

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Today’s topics: Our energy determines our experience. You really have to be intentional for the kind of energy you bring into the week in order for you to show up with influence, purpose and magnetism on social media platforms, your community, audience, family and for yourself.

In today’s episode, I'll share a few insights and talk about how you can ensure that you have better energy to get the outcomes and the experiences you want specifically how do you bring the right energy and the right intention to different kinds of situations whether personal or for your business.

 

 

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The term “boundaries” has become common vernacular in the entrepreneurial world, but its meaning and implementation often get muddy. “Boundaries” are often declared at a breaking point of resentment and frustration when client communication steamrolls the schedule for far too long, resulting in a highly uncomfortable (and often avoided) conversation.

In today's episode, you’ll learn how to have this conversation confidently. We’ll discuss not only how to set boundaries that work for your life and business (and why you should have them in place), but more importantly how to communicate them in a way that builds client trust.

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I'm joined this week by a real estate specialist, entrepreneur, podcast host and Speak Up to Level Up member, Paige Schulte. In this conversation she shares her unique perspective for how speaking has played out in both business to business (B2B) and business to consumer (B2C) worlds.

In this episode we dive into the importance of practicing and using stronger language on Instagram stories and live streams, what happens when you approach one-on-one meetings and sales presentations, how to leveraging Clubhouse to test the waters in speaking and position yourself as an expert, managing filler words, boundaries and so much more!

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Before jumping on the PR/Media blitz train that promises piles of leads, exposure and the coveted “AS SEEN ON” section for your website, slow down and set your strategy.  In this episode, I’m sharing 3 essential questions to consider BEFORE chasing media opportunities.

Ensure the energy and effort you're putting into growing your online business is pointed at the things that matter to you and will get you the results you’re after. So if you have ever asked the question: do I really need those “as seen on” logos on my website? Or “does being featured on TV or publications actually drive sales?”, this episode is for you.

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If you’ve ever wondered “should I be posting on YouTube?” or “How would I even get started” or “Am posting videos, but not really sure I’m doing this right?”. If you’ve thought YouTube could be a strong platform to share your message and connect with the people searching for your expertise, this episode is for you.

With 200,000 subscribers and 17 million views, Tasha Cochran from One Big Happy Life, knows how to get started on YouTube. And today, we’re talking about how to best leverage this video search engine as your next virtual stage.

 

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Should I script my videos? That's a question I hear often followed with…should I use a teleprompter? Today, you’ll learn that there’s actually quite a gradient when it comes to scripting, you don’t have to choose one side. 

 

In this episode, I’ll share my take on teleprompters then walk you through five levels of scripting to help you find the best way for your current skill set, brand voice and personality. 

 

 

 

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I’m joined today by two of my favorite women on the planet to talk about how building quality friendships online has been LIFE during this last year (hello social distancing zoom world). Our friendship turned into an organic mastermind which has fueled our creativity and business performance.

Meet Melanie Dyann Howe and Krystal Proffitt. We created a pseudo peer mastermind in a very organic way that’s turned out to be an amazing business resource and today we’re sharing a casual conversation about making friends online with unsolicited advice and tips to help YOU create your crew of besties.

 

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It’s said that stories are 22 times more powerful than facts. That’s why so many speakers (myself included) use them to convey their messages from stages.  It’s my FAVORITE kind of on stage content which is why you’ll find many episodes dedicated to the topic of storytelling (see full show notes for links!)

Storytelling is also a powerful way to communicate beyond live presentation and video, especially when it comes to marketing your brand. That’s why I asked storytelling strategist Lindsay Yaw Rogers to come on the show to share how you can leverage stories in your marketing to connect with your audience in 4 unique ways you might not have considered. 

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Meet April Beach, one of the OG lifestyle entrepreneurs who excel with helping business owners nail their signature method.

 

In today’s episode we cover the difference between methods and frameworks, how having a solid offer is critical BEFORE adding speaking to your biz, plus her new fav platform - Clubhouse (specifically how to leverage its unique benefits in your business). 

 

 

 

 

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Thinking about leveraging a virtual assistant to help you with the pitching process, but unsure what (or how) to delegate without having to redo the work yourself? 

Emily Reagan shares that it is possible to entrust this process to a VA or member of your team without a big PR budget or relying on generic templates that will end up in the trash bin. In part 2 of this two episode series you’ll learn 4 ways to involve a VA and personalize the pitching process, like how to delegate the writing of a pitch and which processes you shouldn’t delegate.

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I’m thrilled to share with you my recent conversation with Tyler J McCall on how visibility served as a catalyst for his business growth. If you haven’t yet met Tyler, he’s a business and Instagram marketing strategist for online business owners and digital entrepreneurs. 

In this episode we’re talking about Instagram (of course), but also the behind the scenes of putting yourself out there and key lessons learned on his journey. 

 

 

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I’m thrilled to share with you my recent conversation with Tyler J McCall on how visibility served as a catalyst for his business growth. If you haven’t yet met Tyler, he’s a business and Instagram marketing strategist for online business owners and digital entrepreneurs. 

In this episode we’re talking about Instagram (of course), but also the behind the scenes of putting yourself out there and key lessons learned on his journey. 

 

 

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In today’s episode, Finance Coach, Sarah VanHoose shares her journey around how speaking helped her find her messaging, voice and confidence as a new coach in the online space.

Tune in for six specific transformations that you can apply into your business.

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What is your reaction to the word: PERSUASION? 

Positive, negative... neutral? In this episode we’ll unpack how our experiences being persuaded impacts our ability to influence others. I’ll share with you 4 Persuasion Principles you can adopt so that you can become a positive persuader (and not a manipulator).

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You keep hearing the buzz phrase “superpower”. What the heck does it mean and is it really possible to focus on it when you have other hats to wear as a business owner? Joining me for a conversation about natural talents, strengths and superpowers is Gallup Certified Strengths Coach, Anna Nelson.

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What do you do when you feel like you've been doing a lot of work to put yourself out there speaking, but it's not actually driving leads? I recently got a question around whether or not guest speaking was a big fat waste of time. 

Today, I answer this question head on and share insights on what I learned in 2020 (including how many guest speaking events I did in 2020). Plus share specific questions to help you troubleshoot when you feel stuck.

 

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In today's episode, I'm going to teach you four levers that you can adjust to become a better speaker. Pinpointing exactly where to focus will allow you to self-evaluate so you can make quick progress with your development. I believe that when you are more intentional with your message, speaking can become your best marketing tool.

 

 

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When people make a shift in their careers or in their business, typically, they aren't scared of the big goal they set out for themselves. They aren't scared of success. People are scared of starting off and being seen as small.

In today's episode, I’m sharing tangible actions to take to stop the self sabotaging head game that happens when you start leveling up (especially when getting more visible). This is a must listen for any Entrepreneur who’s working on a big level up in the next 12 months.

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Joining me today for a conversation around branding is marketing strategist and branding expert Dawn Foster.

If you’re a personal brand based business, sometimes it’s hard to detach yourself from the marketing decisions (hello, attachment to our precious creativity!). Dawn’s approach to marketing is rooted in data, and her insights will help you incorporate YOU into your brand WHILE making strategic decisions.

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What actions can you be taking right now to build momentum for pitching events in 2020?

Today I'm sharing with you four specific actions to intentionally lay the tracks for visibility next year. We’re talking about your business, your message and your relationships. So if you want to pitch and land big stages next year (like podcasts interview, virtual summits and guest lectures) this one’s for you.

 

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BONUS EPISODE!!

With holiday season around us, many personal brands pull back over the holidays and lose traction on their visibility.

In this live session I share 3 specific things you can be doing over the next 6 weeks to boost your authority and start 2021 strong.

 

 

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In today's episode, you’ll hear from my Speak Up to Level client Milan Kowalewski, an online marketing strategist for aesthetic providers and MDs in New York City. As a marketer and podcast host, he has experience behind the mic, but found himself spending hours each week preparing notes before hitting record.  He wanted to find a way to prepare more efficiently while feeling confident that his message would have high value to his audience.

Listen in to learn the exact steps he took and how his speaking style has evolved over the last few months as he’s leveled up his speaking skills.

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In today's episode, I'm sharing with you my interview on the Power Your Purpose podcast with Megan Accardo. I share some of my best speaking tips and strategies, we’ll get personal talking about my hearing loss and how that's affected my career, and core elements of my signature talk.

I want to continually put content on this show that gives you both tangible strategies AND examples of speaking on stages to spark ideas for your area of expertise.

 

 

 

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In today's episode, I'm sharing with you my interview on the Power Your Purpose podcast with Megan Accardo. I share some of my best speaking tips and strategies, we’ll get personal talking about my hearing loss and how that's affected my career, and core elements of my signature talk.

I want to continually put content on this show that gives you both tangible strategies AND examples of speaking on stages to spark ideas for your area of expertise.

 

 

 

Listen Now!
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In today's episode, I'm sharing with you my interview on the Power Your Purpose podcast with Megan Accardo. I share some of my best speaking tips and strategies, we’ll get personal talking about my hearing loss and how that's affected my career, and core elements of my signature talk.

I want to continually put content on this show that gives you both tangible strategies AND examples of speaking on stages to spark ideas for your area of expertise.

 

 

Listen Now!
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As online entrepreneurs, selling often starts on social media, but many forget to include it in their selling strategy (or even have a strategy at all!)

In this episode sales expert, Nikki Rausch, teaches her authentic approach to selling with a step by step process for guiding someone from uninterested or unaware of your services, down the pathway to selling with ease.

 

 

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As the popular marketing saying goes: facts tell, stories sell. Stories are incredible for connection and engagement, but what if you just don’t have any good ones? Or everytime you need one, you go blank?

You need a bank of stories to pull from that you can use over and over again. In this episode, I give you my 3 step process for documenting and organizing stories so you’re never caught trying to think of one on the fly, or worse, omitting it all together. Storytelling should be fun, not stressful. Get ready to add more personality and power to podcast interviews, weekly content, emails and more.

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We're talking about facing hard things today in business, pivoting when things don't go according to plan and how to make quick decisions as a business owner when you think everything has been lost. 

 

CEO and Founder of REfficient, Stephanie McLarty, shares her story of scaling her business to 7 figures in 3 years only to face a disastrous financial crisis. She bravely talks the most difficult time in her entrepreneurial journey in hopes that it inspires more business owners to share their stories

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You have an offer and most likely have been doing one on one work, coaching or starting to scale with an online course. Today’s guest, corporate consulting CEO, RJ Connell, will teach you how to take that same offer and serve corporate clients to help you scale your business. In this episode she’ll unpack exactly how to get started and teach you the 6 most common corporate objectives you’ll need to know to speak in the language of the decision makers.

If you want to become a paid speaker, lean in and listen up because although we're talking specifically about consulting packages, these are similar techniques to the ones I use to negotiate my fees when I'm speaking on corporate stages.

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If you plan on speaking on virtual or live event stages, you’ll inevitably face tech issues. The question is: will you handle them in a way that adds credibility to your brand or harms your reputation?  Will you roll with the punches or waste precious time with a deer in headlights look?

 

Today, I'm sharing some real examples of speaking hiccups and teaching three specific steps to help you navigate them with grace, leaving your audience thinking, “dang, if she can do THAT, what ELSE can she do for me?”

 

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Joining me for a conversation about protecting your intellectual property is my attorney, Paula Yost. We’re talking about trademarks, copyrights and parents, answering all the questions (many you may have not even known to ask!)

What should you trademark? What phase of your business should you do it? And are you really protected with copyright law? Answering these and more.

 

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I love shiny objects. I love a little glitz, a little sparkle. When things become hard (aka every day as an entrepreneur) it’s easy to lose focus and want to move on to the next shiny thing. Yes, THAT NEW THING will become the secret to our success. False.

We both know that pushing through the hard stuff leads to break throughs. The question is, how do you actually determine if you're getting caught up in shiny object syndrome, or if it's actually an incredible opportunity that you should say yes to that is going to help you further along in your business? Tune in to find out.

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Welcome to the Heather Sager Show! Yep, that’s right, new name, same great content & same terrible jokes ;)

Sometimes life serves up unexpected curve balls and you decide how you handle them. Today I’m sharing the WHY behind the podcast name change along with 4 secrets that I use to navigate twists like this in life and business (like a total re-brand in 36 hours).

 

 

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Today, I'm not going to give you the 73 reasons you needed to go live because I’m betting you already know that it is an incredible way to reach your audience (you can learn more about that on episode #34).

You already know you should be showing up consistently, but the idea of hitting LIVE gives you more than jitters. Let’s uncover 4 truths for how to show up more confidently on live streams so that you can push through the fear and focus on the message.

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How do you integrate speaking on virtual stages into a money maker for your biz? Theoretically, when you get more eyes and ears on your business, the revenue should follow, right? But that’s not always true. Delivering content, then wishing for sales isn’t going to cut it, instead you’ve got to be confident that your efforts are driving results.

Today I’m sharing with you five specific steps to help you successfully connect the dots between speaking and your business offers, whether that’s coaching, done for you services or digital products and programs.

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I’m joined this week by copywriter and launch strategist, Liz Wilcox, who shares insights on writing newsletters faster (and with less pressure) and a simple marketing framework to help eliminate overwhelm when launching. 

We also talk openly about money and sales, two topics that could block you from successful launches, but the real show factor comes in the moment she challenges the common writing tip: write your newsletters like talking to a friend.

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We talk a lot about speaking around here. Crafting your talk, building an audience, connecting with an audience, speaking from live stages, live streams, cameras… the list goes on. It’s clear (at least I hope) that I’m passionate about helping online entrepreneurs use their voices to make a meaningful impact.

I had a lightbulb moment last month after a discussion with diversity, equity and inclusion (DEI) consultant Erica Courdae, when I realized that I needed to better define the word “audience” when talking about speaking. Today I’m sharing with you my interview with her and we’re talking about the importance of leaders creating inclusive communities, especially as online entrepreneurs.

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It’s the “can I pick your brain” topic I get most. It typically comes from someone looking to leave their 9-5 or take their business online. They want to know, how does this whole online business thing work? How did I do it? How could they do something similar?

Today, I’m pulling back the curtain to share with you how I've structured my online business and how it's evolved since I left corporate. I’m a firm believer that when you have a clear pathway (ie menu of services) for how people work with you through different revenue streams, you make business easier on yourself and for others to work with you.

 

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The relationship we have with our smartphones is arguably the most intimate relationship in our lives. It’s a sad truth. Mental clarity, social skills, memory and focus are significantly (and negatively) impacted by the tool that also provides so much value and connectivity. I’m NOT encouraging you to get rid of your phone, but rather reassess your relationship, because if you want to show up in a magnetic way, you need space to be creative and shine.

In today's episode, as part of a new series on the podcast called Backwards Book Club, I’m highlighting the incredible book:
How to Break Up with Your Phone: the 30 day plan to take back your life by Catherine Price.

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I believe that the secret to finding and rocking your IT FACTOR stems from the inner work we do on ourselves. When you’re clear on who you are and continually strive to become the best version of yourself, the law of attraction kicks in and others are drawn to you like a magnet.

Today I’m challenging you to consider the level of intentionality you place on your learning: are you growing in the right areas? Do you have the capacity for the information you consume to become knowledge? Are you giving yourself space to think and reflect? This power is what fuels your success.

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When it comes to chasing big goals you can count on FEAR being present (or acknowledge that your goals aren’t big enough). But how do we embrace this fear, listen to it and use it as fuel to accomplish our dreams? Enter this week’s guest, the #FearBoss Queen herself, Judi Holler.

Judi’s a professional keynote speaker and creative CEO. She just celebrated the one year birthday of her best selling book, Fear is My Homeboy. Jump into this episode for a hit of inspiration and one of my absolute favorite conversations.

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What is it about selling that makes many sweaty and uncomfortable? What’s even more unnerving? Selling from the stage. Because if you've been around with me for any amount of time, you know that I'm not really a fan of it. I do think there’s a place for it in business, but I am not a big believer that it should be your core strategy for monetizing speaking (it should instead be a facet of it).

In this episode, I speak candidly around the concept of selling from the stage. I want to give you some prompts to explore how the topic jives with you so you can determine if and how you’ll embrace it in your business.

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Every business must tell their signature story. It’s how customers connect to more than a product or service, especially if you're a personal brand based business. Sadly, instead of telling a story, most entrepreneurs deliver a laundry list of experiences that sound more like a resume than a journey their audience can relate to.

In this episode, I break down what you need to know to craft your signature story to inspire and connect the dots for your audience wherever you choose to tell it.

 

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You already know you should tell more stories. What you might not know is telling them isn’t enough.

This week I’m sharing with you my interview in the Power of Story virtual summit about the art of strategic storytelling and what you need to know to deliver stories in a compelling way.  I encourage you to not only take notes on the storytelling strategies in this episode, but since I’m also in an interview format (ie on a stage), take note on HOW I show up and deliver my content. This is another chance for you to see me model my speaking strategies in real (erm virtual) life.

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You might NEVER guess it now, but Natalie Workman, the host of the WorkWoman podcast used to be paralyzed by her fear of public speaking. For years she stayed on the sidelines allowing others to take the spotlight while she built her career behind the scenes.

In this episode, Natalie shares her story as a reminder to smart, capable women who know they have the skills to teach and help others.Learn how she pushed through that break and now shows up on stages DAILY with her team at Cardone Ventures, her top rated podcast, live event stages and more.

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I wondered: what was it that helped some entrepreneurs break through the noise and find success while others continued to struggle in the hamster wheel of content, not making much progress?  Was it tactics or strategies that separated those who broke through from those who just existed? 

In this episode, I share my perspective on the specific beliefs that have helped me rise in my career, from an event coordinator to executive overseeing training for more than 2800 team members across North America.

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When my client Ally asked me to teach in her virtual summit recently I jumped at the chance. She wanted me to help her audience get more comfortable on camera and show up for their businesses online.

Today I’m sharing the audio of this virtual session with you. We cover why so many fear the camera and how to navigate it, the nuances between live vs recorded video, planning content for video effectively and the top tech questions answered. This is your shot to experience one of my live sessions firsthand (and for free).

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It's that word that seems so immeasurable—trust.

Today we’re breaking it down and giving your tangible strategies for building trust faster with your online audience in my interview with the founder of the Get Real Project and co-author of The Trusted Advisor FieldBook — a comprehensive tool kit for leading with trust,  Andrea Howe.

This is the last part of a 3 part series on building the “know, like & trust factor” with your online audience, focusing today on TRUST.

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There's something about a podcast that's different than any other kind of stage. If you’ve been thinking about jumping into the world of podcasting or are early in your journey behind the mic, this episode is for you.

Podcasting expert and host of The Proffitt Podcast, Krystal Proffitt joins me to break down the mystery of this world behind the mic. Plus she shares her simple 5 step strategy to starting a podcast (it’s not as complicated as you might think).

 

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Meet my guest: Harvard law grad lawyer turned online entrepreneur and email writing lover, Bobby Klinck.

Today, we’re talking about how to add more cowbell into your emails. This is Part 1 of a 3 part series on building the “know, like & trust factor” with your online audience.

But wait, who’s Bobby? And why do you need cowbells? Listen in for how Bobby uses emails to accelerate the “know, like & trust factor” with his audience. 

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Live video is a great way to create that authentic connection with your audience. People don't expect it to be great or polished, it's meant to be raw. You're meant to make mistakes. That makes you much more human, which draws people closer.

Guest Melanie Dyann Howe is a marketing strategist who specializes in helping people develop their personal brands and use social media to market themselves and their business. She offers marketing courses, coaching programs, is a speaker and host of The DIY Marketing School podcast.

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There's no right way to run a business through a pandemic, just try your best to focus on what’s most important and give yourself a lot of grace.

I’ve rallied up 5 of my online entrepreneurial friends to share how they’re showing up during this time to offer productivity and time management tips for running business, while keeping your sanity through quarantine.

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It’s a new quarter. A fresh (ish) start. It’s time to assess the last 90 days, including these last few roller coaster like weeks. 

I’ll show you how with my simple and effective quarterly review process: the Sexy Debrief. It's a system I created for my personal and professional goals that helps me build a habit of frequent check-ins so I can pivot when needed and stay on track with the big picture.

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How do you keep a positive attitude and outlook through hardship?

In today's episode, I’m sharing with you 5 Strategies to Protect and Maintain Your Headspace through challenging times. These are the tangible strategies that have helped me through difficult times and I hope will help you maintain your vision of making a positive impact to others.

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We have to learn to communicate with others who have differing beliefs and opinions, without an agenda to persuade or convince that we are “in the right”. 

I’m sharing with you today 4 principals I’ve learned that have helped me show up and connect with others through challenging times.

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Connection with others is the richness to our lives and business. 

Today I’m giving you some tools to help you show up in these critical conversations with more intentionality so you can nurture the relationships that matter most. and share with you 4 Power Questions I use daily during my “Daily 10.”

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When it comes to business (and life), the question we should continually be asking ourselves is: Where am I going and how am I growing?

I’m sharing about my experience at Brendon Burchard’s live event, HPX (High Performance Experience). Specifically, the 7 insights that resonated most with me that I think will do the same for you.

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We have far more control over our energy than we think, including nerves like stage fright.

In today's episode, my guest, Whitney McNeill joins me for a conversation about the connection between our mind and body, managing your energy through those pesky nerves, the power of affirmations and mindset and so much more.

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You’ve probably heard that you need a signature talk if you plan to speak on a stage. It can feel a little intimidating putting together that perfect mix of inspiration, education and storytelling. 

Today  I’ll explain what a signature talk is and why every business owner needs one and share five strategies that you can use to repurpose your message

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A few weeks ago, I was chatting with my good friend about the ups and downs of being a strong, opinionated woman in business. 

I’m bringing you a bonus episode with my friend, Heather Block. Touching on topics that many shy away from confidence, self awareness to asking better questions and ditching the identify that’s holding you back.

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The big question for many entrepreneurs is: when’s the right time to start speaking on podcasts and stages?

Joining me in a conversation on visibility and getting started before you feel ready, is my good friend, mentor and client, the legendary Tarzan Kay.

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Let’s talk pitching. Getting your name, your face and your content out into the world by becoming a GUEST on other people’s platforms. 

Get ready for my 4 Pitching Truths that will help you land Your Next YES. 

 

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When it comes to delivering a talk to your ideal audience - your topic matters. Sure, your content and delivery will make you shine, but it all begins with the topic you choose. 

In today's episode, I'll share 5 Tips on Choosing Your Signature Talk so you'll stand out in a sea of pitches and jump out from a lineup of a bunch of other talks.  

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Even if your nerves seem overwhelming or you’re worried you’ll suck at first, remember that those BIG goals you’re chasing won’t happen until you put yourself out there. I’m giving you the roadmap to make it happen.

This 5-Step mini-training will help you grow your authority and your audience by speaking on stages. 

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We all want that outer glow. And I'm not talking about that dewy skin, outer glow like Giselle. I'm talking about magnetism. Or as we call it around here, the “It Factor”. 

Today I’m sharing that the secret to embracing your “It Factor”  is the inner work you do to grow yourself personally and professionally. 

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I get a lot of questions from business owners about personal branding in the online space

Today's guest, Brittany Krystle shares what you need to know about building a personal brand online and sharing insights on showing up online with strong content that attracts your ideal customer.

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So, do you um, sometimes stumble on your words and like uh add fillers in when you’re trying to, uh figure out what to say on like video? Those ums, uhs… likes, sorta, kinda and the sneaky sentence connectors, SO and… and so… filler words are diluting your message.

Listen up, it’s time to cut those pesky fillers.

 

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It surprises most people to learn that I have a hearing loss and often leads to a lot of questions, especially since I’ve built my coaching business on the topic of communications.

For today’s episode, I’m going unscripted and getting super raw *bring the tissues* to share with you the real truth behind my seemingly invisible disability (and how it led to my superpower).

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Slow down so you can speed up. It’s a phrase I heard years ago that helped me understand that taking time to think, reflect and plan is one of the most valuable uses of your time.

On today's episode, I share the top 5 lessons I learned in my first year of online business like picking the right mentors, investing in your own learning, taking action, avoiding the head game, and talking to REAL people – in real life.

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If you're feeling a bit overwhelm in getting your annual plan together and developing strategy to knock it out of the park in 2020, today’s episode is for you.

Kristen Westcott is here to help us plan effectively, even when we don’t have a lot of time. Tune in now and don't forget to pick up the FREE resources Kristen offers throughout the episode.

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As entrepreneurs we often get pulled into the pressures, stresses of things we work on each day.  

Today’s guest, Nick Murphy knows the struggle entrepreneurs face finding balance in their lives. He set out to teach parentpreneurs how to accelerate the growth of their businesses all while being present to what matters most at home.

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Want to know how to get present, push through discomfort, and become more magnetic in the process?

Today’s guest, Athea Davis is helping us explore the connection between our bodies and our minds. Get ready to learn how to quiet your mind and leverage your-- as Athea puts it-- awesome sauce. 

 

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Want to know the real secret to finding your IT FACTOR? It’s being YOU.

 

Today’s guest, Melissa Koehler is sharing with us all about the Enneagram --a system of personality typing describing patterns in how people conceptualize the world and manage their emotions. Get ready to learn how to leverage your natural talents.

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Do you ever fan girl over another business owner and ask... HOW THE HECK DO THEY DO THAT? 

 

Today, you’re in luck because I’m sharing with you my “power tools”. These are the 10 techy tools that I use daily in my business… and I think they’re going to love them.

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Whether you’re just getting started as a business owner or you’ve been at it for years, it’s essential to have a firm grasp on the machine that fuels your business— money.

Today’s special guest, Meg Wheeler, shares with us her 3 Money Principles AND seven pro tips for staying on track.

 

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When getting ready for a big talk, I bet you spend the bulk of your preparation time developing your content.

In this episode, learn how to elevate your skills, get more intentional with how you communicate and become far more influential as I introduce my Delivery Core Four.

 

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Last weekend I attended Amy Porterfield’s Entrepreneur Experience Conference. If you weren’t there, just let me tell you it was amazing.

Listen to this episode as I share a little of what I learned and talk about how to embrace Q & A sessions as a strategy to extend your content, as well as how to show up for yourself

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Are you a self proclaimed personal development junkie like me? It can fuel you with ideas for an ongoing list of dreams and goals… but it can also leave you feeling, at times, less than enough.

In today’s episode, I’m giving you permission to slow the heck down and take a good, hard look at your list of goals. It’s time to get unstuck. Are you ready to join me?

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If you want to crush your business goals, you've got to embrace speaking opportunities.

In this episode, I’m sharing three specific speaking strategies you can use in your business to achieve your revenue goals.

 

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Does the thought of speaking on stages get your excited or make you want to hide? 

That’s why today I’m sharing with you 7 ways to incorporate speaking into your business besides a keynote (aka big stage) presentation

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If you want to show up with confidence and authority on your videos, webinars, live presentations and sales calls, practice is a necessity. 

In today’s episode I’m sharing my 4 Levels of Practice that you can incorporate into your day to strengthen your presentation muscles with your audience

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If you want to elevate your personal brand, get super clear on your personal style and bring it every day to your business. 

In today’s episode, I’m welcoming my first guest, Melanie Kluger, to talk to us about the link between style and confidence (which of course is essential to becoming a magnetic brand). 

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Have you ever had an awesome thought, but when you open your mouth to speak it doesn't come out anything like in your head? Or worse, you held it in because you couldn’t muster the courage to try.

When it comes to articulating our ideas, THE STRUGGLE. IS. REAL. 

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Have you ever had an awesome thought, but when you open your mouth to speak it doesn't come out anything like in your head? Or worse, you held it in because you couldn’t muster the courage to try.

When it comes to articulating our ideas, THE STRUGGLE. IS. REAL. 

 

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