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Listen To My Latest Podcast Episode:

Visibility & Vulnerability: How Much to Share as a Personal Brand - Ep #183

Subscribe to Heather’s YouTube Channel here. 

You know you need to be more visible in your business, but does that mean you need to be vulnerable too? According to the definition of the word – YES.

Vulnerability is about exposing yourself to potential harm, physically or emotionally, and when you’re a personal brand who puts themselves out there–  online or on stage, that’s inherently VULNERABLE.

So if you’ve ever asked yourself questions like: 

How much of my story should I share? Did I over share? Should I be more vulnerable?

How much is too much to share? What should I NOT be sharing with my audience? 

 

Here’s a glimpse of what you’re going to learn in this episode…

  • What is vulnerability and how it can help you build high quality relationships with your audience
  • How to show the real you while maintaining professional 
  • Tangible tactics to be more strategic when sharing vulnerable...
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Curiosity, Pivoting & The Pep Talk You Didn’t Know You Needed with Ellen Yin - Ep #182

Subscribe to Heather’s YouTube Channel here.

Evolution is a natural part of our lives, and our entrepreneurship is no exception. Building a brand is a process of iterationand today’s guest, founder & host of Cubicle to CEO® Ellen Yin, has much to say on the matter.

Ditching her 9 to 5, with zero back up plan, she’s been making things work swimmingly ever since. But was it profitable from the get go? How many times did she pivot? What were the skills that helped her breakthrough to her next level?

Tune in and get ready to be inspired by her story of courageously creating her own path through curiosity, tenacity and bold moves. 

This episode is EVERYTHING you needed to hear today, packed with beautiful insights and valuable tip, so let’s jump to it.

In this episode, Ellen shares:

  • How she has evolved and pivoted her business (more than once) and the lessons she’s learned along the way
  • The childhood trait she still uses as an...
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My Top 10 Pro Tips for Attending Events & Conferences - Ep #179

Events are back—and there’s nothing that compares to the energy in a room filled with creative, ambitious and like-minded people. It’s my love language in business (and that’s saying a LOT as an introvert!)

When deciding whether or not to attend an event, most people focus on the question “what will I learn?”, but today I want to encourage you to think differently about investing your time, money and energy by attending events. 

I’m sharing with you 5 event attending perspective shifts to calculate your ROI, plus my top 10 pro tips to help you get the most out of them. These are the things I learned from 20 years of managing and attending events. I hope that this conversation is meeting you at just the right time and gets you excited to put some of these things in action in 2023.

In this episode, you’ll learn:

  • Why event content is the last consideration for whether or not you attend
  • How to overcome the “I’m awkward...
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Planning Guest Speaking & Visibility for 2023 - Ep #176

I bet reaching more people and creating a meaningful impact is one of your aspirational goals. 

And as an online business owners, you’re trying to blend marketing strategies designed to reach the masses with a more personable, relationship focused approach.

So the question is: how can you truly connect with people through relationships AND grow at the speed you want? And if people don’t know who you are or what services you offer, how can you expect them to pay attention and to trust you? 

In this week’s episode, we’re looking in the rearview mirror to help you reflect on your visibility efforts and determine a strategy you can implement next yearone that is aligned, more intentional and will create a bigger impact in your business. Whether you've been doing visibility for a while but you haven't gotten much traction or you put it on the backburner, this episode is a must listen.

In this episode, we dig into…

  • Building relationships...
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10 Stages You Could Be Speaking On Now to Attract Clients  - Ep #167

You've heard me say it again and again —

A stage is simply a platform to share your message. 

But when you have big dreams of speaking on big stage, it can feel a little daunting and out of reach.

You keep asking yourself how do I get my message out there while making an impact? How can I start showing up for my people while getting more tangible and relevant results to grow my business?

– and that's exactly what we're going to tackle in today's episode.

I’ll break down the 10 stages that  are available to you RIGHT NOW to speak (some will be familiar, some will be outside the box but ALL of which puts YOU and YOUR MESSAGE in front of MORE PEOPLE.) 

So if you have a dream of speaking one day and making a bigger impact, let this episode be the fire under your focus and a nudge for you to take action.

Episode Highlights:

  • What happens when you don’t speak enough on “stages?”
  • Leveraging your voice to reach and connect more with your...
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5 Ways That Live Video Will Turn You Into A Better Speaker - Ep #164

One of the best ways to get better at public speaking is to do it. But most people only practice when they are in front of a live audience (or are too terrified to get started). Wouldn't it be great if you could practice more often? Or find a low stakes way to build your confidence? Cue: live video.

Live video on social media is an unexpectedly useful tool for developing confidence and skill with public speaking. Not to mention video a fire strategy that connects you with your audience.

That is why in today’s episode I’m sharing with you the five ways that will help you redefine your leverage live video to become a magnetic speaker on any stage. 

Episode Highlights:

  • Why going live is the best move for any kind of speaker
  • How video accelerate your on stage skills
  • The difference between live video as a strategy versus a tactic for your business
  • Five specific ways live video can help you become a magnetic speaker (plus some tips to uplevel your speaking skills)

...

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